Once you have identified all of the keywords, it is now time to implement them within your website. There are some key areas where you will need to place these keywords in order to get your website ranking higher in the search engines. First up we must consider the Meta Tags. The meta-tags of a website can be found when you look at the Source Code of your website and is located as follows:
Open up the webpage you want to check the source code for
In the menu bar, click on View
Once you click on View, a drop down menu will appear, scroll down until you see the word Source and click on this
This will bring up for you in a text file, the source code of a particular website.
You can also do this by right-clicking on a webpage and scrolling down to where you see View Source
There are three main types of Meta Tags that are the most important to optimise. These are the crucial areas to include your keywords that you have found during your research.
The main Meta Tags are:
Title Meta Tag
Keyword Meta Tag
Description Meta Tag
Make sure that you place all your keywords within these meta-tags as these are one of the first places a search engine will look when indexing your site under particular keywords.
Some Additional Tips
Placing your keywords throughout the content of your website is also a great way to help increase your search engine ranking
Try to put your important keywords in the first paragraph of the page will also help to improve your web ranking
Don’t just optimise your homepage, all of the pages throughout your website can be optimised with the different keywords you have found during the research phase
SEO Suite Tips
The Meta-Tag generator is a handy feature in SEO Suite. Simply click on the Site Optimizer feature and then click on Meta-Tag editor. It is in here that you can check all the meta-tags of your website as well as edit and upload the new meta-tags with all the keywords that you have identified following your research.
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